Facebook is a huge platform. And with its 2 billion users it’s a great place to promote webinars. There’s two main ways to do it: You can either pay to play or go the organic route (aka free promotion). Both have their time and place. Let’s talk about when and how…...
So you’ve got your webinar up and running and you’re trying to figure out what is the best cost per webinar registration. Is it $2 or $24? Here’s the short answer: there is no general average But don’t worry, I’ve got a formula to find out what your cost per webinar...
Think about hiring a new advertising agency to boost your sales but don’t know where to start? Don’t worry, you’re not alone. The good news is that you made it here to educate yourself and avoid the common pitfalls. Too many business owners go into the process...
When you're setting up Facebook ad campaigns, choosing the right campaign objective is critical to finding success. The Facebook algorithm does an amazing job at optimizing each campaign for exactly what you tell it to. But you need to make sure you are feeding...
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